STARVE YOUR BIN! Recycle for London

Oh my word. Thanks to a tip-off from Suitably Despairing, look what I've just discovered on the web. Now if I wasn't so happily married to Mr A, I think I might be tapping Recycle for London for this man's number. I like his style and dare I say we've got the same taste in bins.

Starve Your Bin is Recycle for London’s new campaign to urge Londoners to put less into the black bin bag and more into their recycling. London recycles only 20% of its rubbish, but around 60% of what is thrown into its household bins could be recycled.

Commenting on the campaign Boris Johnson, Mayor of London and Chair of the London Waste and Recycling Board said: 'In London we throw away so much rubbish that could actually be recycled - it is an important resource which is simply being chucked away. I am very excited that the new Recycle for London campaign is using innovative technologies to boost recycling and my message is to starve your bins and recycle, recycle, recycle.'

For the first time, the Recycle for London campaign will feature in TV adverts, as well as radio, press and online adverts and bus and Tube posters. The campaign is funded by the London Waste and Recycling Board, which has a budget of £84 million to deliver funding to boost recycling and ensure London's waste is managed sustainably, with minimal damage to the environment.

So if you know someone in London, do the capital and Boris a huge favour and send them this video. And if you need more info about what can be recycled and where, pop over to Recycle for London's website at www.recycleforlondon.com.

And on the subject of Boris, I'd love to have a poke about his bins, or even have a rummage through Ken Livingstone's if he's still around...hmm I wonder if they'd let me. What a nosey old bird I am!

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